Red Pepper Flakes. A blog by Imelda Suriato

Beauty brands online: Summer 2010 #2

Lancôme—YouTube Beauty Guru Michelle Phan

Lancôme was smart to tap Michelle Phan as its video makeup artist in February. The 22-year-old art school student is a YouTube sensation—she’s the most subscribed beauty guru with over 200M views and 800K subscribers.

To keep her inspired, Lancôme sent Michelle to Paris for 4 days, visiting historic sites from Notre Dame to The Pont des Arts where Kate Winslet filmed the signature Trésor commercial, as well as the Lancôme Institute. Her Paris journey is recorded in Lancôme’s Facebook “Michelle + Paris” app.

Even though she’s only 6 months into her 2-year contract, her YouTube video views already doubled and she keeps on garnering buzz: This week, she is featured by T, The New York Times Style Magazine, for which she created an exclusive video titled “Futuristic Look.”

p.s.: Did you know she was turned down for a job working behind the counter at a department store for Lancôme? I bet she’s doing OK now.

Bobbi Brown—Pretty Powerful Follow-up

Bobbi Brown captured many in NYC with its Pretty Powerful campaign which was unveiled in May, from print ads to commercials in and on yellow cabs to 5-minute makeovers in their beauty counters. The campaign showcases real women and was kicked off through a video contest in January with public voting in March. For every vote cast in, Bobbi Brown donated $1 to one of Bobbi’s causes, Dress for Success, an organization that provides disadvantaged women with interview suits and career development advice.

While on my usual browse-mode, I went back to the website and noticed its been jazzed up a little. The Pretty Powerful winners now have a “Get The Look” section on a larger page format. The Beauty Buzz section looks like a news bulletin (albeit one from a very nice design firm) with a strong personal feel, especially in Bobbi ‘s Story.

On the other hand, the Learn section has an educational feel of a makeup artist class, where instructions are laid out in a very visual way and the products look almost touchable. The design “Botox” (like they say: You, but better) works for me; I found myself browsing the site more than I usually do.

Maybelline New York—The French Revolution

Gemey Maybelline, the French site for Maybelline New York, offers a lot more features I found interesting compared to the US site. On the mobile front, there are Makeup Studio Mobile app, a virtual makeup studio, and Studio Manucure (aka Manicure Studio) iPhone app which shows you the secrets to a perfect manicure, from selecting the right nail polish to nail care solutions.

In addition, there is WeLoveMakeup.com, an online community of more than 20K “Make Up Addicts” sharing thousands of looks and discussion topics. It’s like Facebook for makeup artists and beauty enthusiasts to connect, learn, share, and even have Make Up Parties.

Its Blog in The City features three personalities: Capucine (a makeup addict), Emily (a fashionista) and Flo (for NY looks & trends). The blog is young, fun and informational, the topic ranges from summer frocks ala The Sartorialist to Magnolia Bakery. I even learned that there is such a thing called a trikini. Who knew?

Meanwhile, Maybelline’s US site has the Runway VIP Sweeps and Maybelline Loves Fashion microsite to support Mercedes-Benz Fashion Week in September. You can find videos and instructions on how to get the look, plus a mini NYC guide if you are here in New York during Fashion Week.

The microsite could be a lot better. It’s just not up to par with what you’d expect out of an official sponsor of Fashion Week.

Chanel—Rouge Coco

Chanel launched its Rouge Coco campaign this spring, featuring French actress / singer Vanessa Paradis. I like the Facebook effort, where you can share virtual Coco Rouge buttons (a la the press kit / swag bag that was sent out in December) by posting them on your wall. Unfortunately, once the reveal period was over, the buttons are gone.

I like that you can browse all the lipstick shades within the Facebook tab but when you click to “Shop Now”, the color you were reviewing didn’t carry through to the e-commerce site. You can see the color name in the URLstring, but you have to reselect the color from the dropdown.

This is too bad because the e-store interface is nicer than a lot of other beauty brands and because the Chanel site is gorgeous with its simple typography, clean layout and stunning photography.

Related post: Beauty brands online: Summer 2010 #1

Photography & The Digital Age

When iPad arrived and all these apps started popping up, I was really not getting all the hype. It’s just an enlarged iTouch. Right? Then I saw The Guardian‘s iPad app, Eyewitness, and I was blown away by how crisply and smoothly presented the images are. The application brought the message to the medium perfectly and the result is breathtaking: The touchable images are so right there in front of you, they litterally take your breath away.

This little moment brought to mind what the photographer and director Michael Grecco wrote in his blog about “The Crazy Industry” that is photography:

I don’t think we’ve even begun to see the visual changes ahead. I think photography will become this hybrid thing on peoples devices that will incorporate the beauty of the still images in composition, content and feel, but then it will additionally be able to move, inform, and help you act.

With the shrinking of the print world, there will be interesting changes on the way work is presented for photographers and artists alike. Like putting up an online portfolio to showcase your work, magazines are also converting to the digital form.

Michael pointed out Issuu.com, a digital publishing platform that can turn your print publication into its digital version that works on the web or even on the iPad by a simple upload. It’s a great way to simplify the presentation layer while creating a database of work by others that allow photographers to see what’s out there and basically “gives me a perspective, not only on myself, but on our society and where we’re heading visually.”

There are other digital publications out there that provides stunning and inspiring photography. Take Victor by Hasselblad and Visura Magazine, beautiful photo glossies.

For dailies, here are my favorites:

• The Big Picture (Boston.com/The Boston Globe)
• Plog Photo Blog (Denver Post)
• Photo Journal (The Wall Street Journal)

Dramatic, touching, heart-breaking, uplifting… These images should inspire more than just photographers, but also creative minds to find new ways to experience them.

p.s.: I didn’t include National Geographic because it’s just so obvious, no?

Beauty brands online: Summer 2010 #1

Revlon—Modern Glamour: Runway Looks to Virtual Makeover

When Squeaky first nabbed the Revlon digital account, we are excited because we were not only working with a global brand with its world-famous ambassadors (i.e. Halle Berry, Jessica Biel, Jessica Alba), we were also presented with a challenging task for a total site re-engineering. So we brought in the glitz of fashion and celebrity, and the technology of virtual makeover.

Tapping into the star power of Revlon’s Global Artistic Director, Gucci Westman, we added behind-the-scenes Fashion Week runway and get-the-look videos into the Beauty Lounge section. From Oscar de la Renta to Rag & Bone, you get all the inside tips & tricks directly from the superstar makeup artist herself.

When we were asked to recommend a virtual makeover engine for Revlon, we did a thorough review of two of the most prominent virtual makeover software available in the market: Daily Makeover & Taaz.* Squeaky’s final recommendation for Revlon’s Virtual Makeup Artist™ is to use Taaz because it allows for a more sophisticated application with very subtle sheerness for glosses, shadows and color hues.

For example, mascara application lengthens the lashes when the amount is increased while on DailyMakeover, the mascara only becomes thicker at the base. In addition, Taaz provides options for types of top and bottom lashes while DailyMakeover only provides Top, Top & Bottom and Bottom. We really like that Taaz’s makeover preview area is much larger than DailyMakeovers. The model’s photos are also more natural with visible blemishes, providing Revlon with real makeover experience as complexion improves upon sheer application of foundation, concealer and blushes.

Other beauty brands that also utilizes Taaz’s virtual makeover engine are Estée Lauder and just recently, TopShop.

Estée Lauder—Let’s Play Makeover

One of the main draw of Estée Lauder’s Virtual Makeover is the use of Hilary Rhoda, the brand’s face since 2007, as the model for you to play with. Everyone would look gorgeous with those blue eyes.

Unfortunately, the “1-Click Look” feature only has one look at a time, while Revlon’s “Get The Look” has seven looks from their ambassadors to choose from.

TopShop Make Up—Virtual Makeover

While TopShop‘s has four looks to choose and three models to play with—if you don’t feel like uploading your own photo, Revlon has six models with wider complexion range to choose from. On top of that, since Revlon has Hair Color products, the Virtual Makeup Artist lets you choose hair color and styles you like to best complete your look.

We continuously think about new ways to improve the Revlon site, including the Virtual Makeup Artist, and believe me when I say we are brimming with exciting ideas. So stay tuned!

Up next is Part 2: From Lancôme’s YouTube sensation, Michelle Phan, to Bobbi Brown’s Pretty Powerful and Chanel’s Coco Rouge

*The review was performed on September 2009.

Automotive brands online: Summer 2010

Renault—The Mégane Experiment: “Can a car change a town?”

The premise: In 2010 Renault discovered a set of fascinating statistics. According to the figures, towns with more Mégane were happier, had higher rates of fertility and longer life expectancies. To put this theory to the test, they’ve sent Claude, a ‘consultant de joie’ to Gisburn (Lancashire), a town with no Méganes and apparently very little joie de vivre, to conduct ‘The Mégane Experiment‘.

Done by Publicis, the Renault UK campaign takes a light-hearted Anglo-French cultural comparison of the two distinct villages, basically telling the people of Gisburn that their town and people are crap and they need to do something. Watch Claude, the self-proclaimed “joie de vivre” expert, as he attempts to educate the people of Gisburn on the subject and introduces the Mégane car model as the thing that can bring joy to the city.

The Mégane Experiment‘ is hilarious in a French Borat kind of way.

Volkswagen—Anyone for a Sunday Drive?

Volkswagen Canada resurrects the oft-forgotten Sunday drive. The campaign for the new VW Golf by Red Urban asks what happened to the spirit of of the Sunday drive. “Anyone for a Sunday Drive?” campaign is true to the Volkswagen spirit: Cheeky, fun-to-drive aspects of VW. It’s for people who don’t just drive to go from Point A to Point B; It’s for people who simply love to drive.

Don’t forget to go to Remix Road and have fun—‘S Wonderful, ‘S Marvelous is definitely in my head now!

Note: I didn’t see this anywhere on the site, but supposedly Canadians also have the opportunity to record their own Sunday driving experiences and share them online.

Ford Fiesta—The Fiesta Project

Ford Fiesta kicks up the summer with The Fiesta Project where they asked real people to come up creative ways to put the new 2011 Fiesta to the test. Interesting videos are then shot, from “Fiesta vs. Lamborghini” to “Dawn of The New Key Fob.”

Because there are no direct sales pitch per se and that “How Much Can It Bear?” has a touch of Super Troopers spirit, this one stands out in my book.

Jeep—The Things We Make, Make Us.

Jeep has been allover television and the web lately with its “The Things We Make, Make Us” campaign for Grand Cherokee. The slight note of propaganda takes you to a journey through American industrialism, patriotism and everyday hard-working people. It’s not war propaganda, it’s a propaganda of America’s manufacturing prowess.

I like the tone, the big, bold typography, the video and the clanking in the music. It reinforces the manifesto: “Our newest son was imagined, drawn, stamped, hewn and forged here.” This 2011 Grand Cherokee is 100% American, and I like it.

KIA Sportage—What’s Your Sportage Style?

KIA Sportage adds a little Facebook chatter to their web presence, starting from a simple tab on Facebook that invites you to experience and share your Sportage 360° thoughts to a sleek Flash microsite with nice scene building, extreme close-ups of features and an FB Chatter page.

Sadly, not that many people join in the chatter.

Other notables:

Volvo—Naughty S60: Microsite and on Facebook asking “Which City is the Naughty Capital of Europe?”

Toyota Camry—Autobiography: Strong Facebook presence to support TV buy. Facebook application allows you to tell your Toyota Story and upload your video.

Creativity + Spam = Smiles

Or it could be titled “When Spam Brightens My Day.”

During my usual routine of reviewing comments and deleting Spam from my blog, I found this desperate call for help:

HELP! I’m currently being held prisoner by the Russian mafia xyzrxyz pe[n]is enlargement xyzrxyz and being forced to post spam comments on blogs and forum! If you don’t approve this they will kill me. xyzrxyz pe[n]is enlargement xyzrxyz They’re coming back now. xyzrxyz [company-x] xyzrxyz Please send help! nitip [company-x]

Not very often I found myself laughing over spam email or comments. This Russian Mob Kidnapping spam definitely is a rare case.  The story line, the desperation… Such creativity. Kudos, whoever you are.

p.s. I hid the company name and, of course, the original spam comment does not have any [ ] in it.

QR Codes + Graffiti > Commerce

Everybody is talking about Calvin Klein’s “Get It Uncensored” QR Code billboard in SoHo. So what. It’s been around in Japan for ages (well, maybe not ages, but since the 90′s). Invented by Denso-Wave in 1994,  it’s now pretty much on every printable/projectable surface.

The US market is finally catching on and we started seeing commercial uses such as the Calvin Klein billboard or the Nordstrom storefront, or as tourism tool being utilized by European cities like Bordeaux, France, with its Digital City Project or Senigallia on Italy’s Adriatic coast with its QRCity. And yeah, it’s the next biggest thing and its cool. But it has to be more than commerce or tourism.

Then came the Berlin-based urban artist Sweza. Since graffiti are always removed by either the local authorities or property owners, he decided to photograph the graffiti to preserve it and after the graffiti was removed, he placed a QR code in the exact location, which shows you the original. It’s QR code acting as graffiti, but cleaner. Very clever.

Taking that a step further, Digit, a London-based interactive communications agency, is QR-Coding graffiti and making it a talking point. Called I Could Do That, the project basically stems from how everyone always has an opinion about different urban art. A QR code is placed next to each graffiti/art piece which brings you to a site where you can post your comment or read other people’s. So now the graffiti becomes an invitation to a dialogue, creating a reciprocity of some sort.

See samples of comments on Vhils piece above.

For me, it allows the city dwellers/walkers to have a kinship with the concrete you walk on and the walls you pass through. It is “if this walls could talk” times ten. And I like that.

End notes: Thanks to 2d code for being such a resource for all things QR code. What’s the future? I see on-the-spot public voting (from policies to ideas) and online-offline dialogue (think conferences or soapbox orations a la Hyde Park) to QR code as bouncers (yup, you’re not on the list, buddy!). It’s going to be a lot of fun.

If you have any interesting ideas on QR code application, let me know.

A Photoshopped Truth by The Economist

The New York Times’ revealed the truth about the cover of the June 19 issue of The Economist:

You see President Obama standing alone, off-shore oil rigs sitting in the background. His head down, looking forlornly at the ground.  It was a well-chosen image to portray a politically troubled president; he looks like he’s carrying the immense weight of not just the oil spill disaster.

The problem was, he was not actually alone.

The Economist deliberately airbrushed Charlotte Randolph, a local Louisiana official, and Adm. Thad W. Allen of the Coast Guard out of the photograph to create the right tone to carry their editorial. What? Apparently, Reuters’ stringent standards regarding photo editing didn’t seem to bother them.

As a product of journalism school, I am a believer of some sort of journalism code of ethics: To seek truth and providing a fair and comprehensive account of events and issues.  However, Walter Shapiro, a PoliticsDaily.com columnist, says “It is time to regain a sense of perspective. We all live in a Photoshopped century.”

Shapiro also pointed out that long before Photoshop, Joseph Stalin (yes, that mustachioed guy from Russia) routinely airbrushed his purged rivals out of photographs of the early days of Russian Revolution. The Economist’s digital manipulation may be far from Stalin’s intention to change (or in this case, custom-made) his history but like The New York Times, we reserved some sort of higher standard for The Economist.

I’m glad for The New York Times’ revelation & Walter Shapiro’s point of view. The next photo editor who thinks he’s found a perfect picture (minus a few pesky details, like another person) would think twice before doing so.

A Nation of Protruding Nails

I was reading Eric Weiner‘s The Geography of Bliss this weekend and I came upon a paragraph that I found very interesting. It’s about what social scientists call “cultural fit,” basically whether you fit into a culture, a country or a place, and it should explain a lot about happiness.

Like people, each culture has its own personality. Some cultures, for instance, are collectivist; other are individualistic. Collectivist cultures, like Japan and other Confucian nations, value social harmony more than any one person’s happiness. Individualistic cultures, like the United states, value personal satisfaction more than communal harmony. That’s why the Japanese have a well-known expression: “The nail that sticks out gets hammered down.” In America, the nail that sticks out gets a promotion or a shot at American Idol. We are a nation of protruding nails.

I came from an Asian nation that, although not Confucian, does embrace a collectivist culture. Certainly not in a level that the real Confucian nations adhere to. We are expected to do certain things certain ways for the greater good. (I still don’t know what does group calisthenics every morning in grade school add to the greater good.) You don’t try just for the sake of trying. You try to succeed. You have to succeed because close doesn’t count. Your family (community) relied on you to be a success. I fit fine there. I was happy even though I was a protruding nail. I was the high-school reporter who crashed press conferences, sneaked into concerts to take photos to sell to my friends (yes, I was a paparazzi before I knew the word existed). And yet, I was rewarded with job offers from top glossy magazines and music promoters.

Then I came to the US because I had this hunger for more education, more knowledge. I ended up in a very competitive graduate school and had to learn the American way of being the best. I was worried at first but to be honest, in America, it’s a cushioned fall if you fail, full of encouragement from everyone. School was easy. Teaching was lovely. Then work comes, and then the right company comes, and I love it. So it looks like being in individualistic culture fit me fine. I can handle the envy. I guess I’m always a protruding nail and I fit right in. (In NY City, that is. I tried Portland, Maine, and I had to get out as quickly as possible.)

But everywhere I turn these days, I hear begrudging everywhere: Unemployment at an all-time high, housing market still slumping, Euro in a dive because of Greece with Spain & Portugal following suit… Yeah, the economy sucks, bonuses should be non-existent and people should begrudge. But most people begrudge regardless. We’re turning into a bunch of whining, individualistic babies.

Look in the mirror and stop whining. Individualistic culture without a dash of collectivism makes us run empty and is bound to hit us in the face. It’s what’s ruining the economy and hurting the hell out of corporations. What about some altruism?

Maybe some nails need to be hammered down because they are accidents waiting to happen. Quit whining and let’s drive ourselves out of this slump. And maybe then you’ll be happy.

Superpower your browser

…only if you’re on Firefox & Chrome. (Who isn’t, anyway?) Check out these tips, courtesy of Fast Company.

Set multiple tabs as your browser home page.

Why would anyone stick with single default home page when you can do multiple? You can now set all of your go-to pages (like your Twitter, RSS Feed, WebMail, etc.) to load automatically in tabs when you start your browser. To set this up in Firefox, open only the tabs you want to load when you start, and from the Tools menu, choose Options. Under Startup, in the Home page setting, click the “Use Current Pages” button to set those tabs as your home tabs. In Chrome’s Options you can do the same. Yes, combo is def better than solo.

Automatically restore the last tabs and windows you had open.

You know when you have to shut off the office right this second but you’ve been researching tons of stuff online so you have all these tabs open and you’re wondering how you’d find them again the next day? No worries. You can automatically load what you were looking at when you quit your browser last time. In Firefox’s Options dialog (you know, under the Tools menu), choose “Show my windows and tabs from last time” next to “When Firefox starts.” This will to restore your previous browsing session. In Chrome’s options, on the Basics tab, select “Reopen the pages that were open last.”

Undo your last closed tab.

And what if you accidentally closed a tab? Yes, there is a simple Undo for that. Just like the Ctrl+T keyboard shortcut opens a new tab, the Ctrl+Shift+T shortcut reopens the last tab that you closed. So go ahead, press Ctrl+Shift+T to get any tab you accidentally closed back. Repeat that same shortcut to continue re-opening tabs you closed down your history list. (This works in both Firefox and Chrome; Mac users, substitute Cmd for Ctrl.)

Open a link in a background tab by clicking your mousewheel.

Now this I didn’t know. If your mouse has a wheel on it, click links of interest with the mousewheel to open links in background tabs. It acts like your right-click-point-to-Open-Link-in-New-Tab-and-click. Just faster. An extra tip for mousewheelers: Close background tabs in one click of the mousewheel without switching to them first, too. Nifty, eh?

Sync your bookmarks across browsers and computers.

This bit is useful if you, like me, don’t Digg or del.icio.us. Now you can synchronize your bookmark between work and home. To sync your bookmarks across many different browsers, try the Xmarks extension, which works with Firefox, Chrome, Safari, even IE. Install the extension, create a free Xmarks account and sync your bookmarks to Xmarks, which then downloads them to any other computer or browser with Xmarks installed. For Chrome user, bookmark syncing comes built in, no extension required. From Chrome’s Tools menu, choose “Synchronize my bookmarks.” Sign into your Google account, and Chrome will save your bookmarks into a Chrome folder in your Google Docs account.

Thanks, Fast Company. I truly enjoy all that info, although I wish I did that last bit before my computer got the plague 2 months ago. Now my Firefox feels so naked. Sad.

I won a Jaap Vliegenthart print!

Woohoo!! I won this beautifully awesome, 17×25″ signed and editioned Jaap Vliegenthart print!

How? I received an email from Monaco Reps on Tuesday announcing the launch of their blog, Look Here. I click to see because I liked Bobbi Brown’s Pretty Powerful campaign. I then scroll to see what the new blog is about. Then I saw the JAAP VLIEGENTHART Giveaway! post which said they have fifteen signed and editioned EAT ME prints to send to the first fifteen people who email them.

So I did (Subject: I’m up to the challenge: I want the Jaap Vliegenthart!). Never thought I get anything because I’m just one of those people who never won a raffle or a lottery, although I did win $10 from a $1 Mega Million ticket (yeah, small woohoo…).

Then I received an email a day later saying “Congratulations, Imelda, You made it in the first fifteen emails!” and that my print will be mailed as soon as possible!

Yes!! I won something awesome! And it’s perfect for the dining room!

How Many Cups in a Gallon?

Since I lived most of my life in the metric world, those pints vs. quarts vs. gallons conversions always got me. I only know that the smallest milk carton or ice cream container is the pint, even tho it’s easier to just buy the quart-size (less trip to the store & to the fridge).

I’m glad I found this article, Memory Tricks: Remembering How Many Cups in a Gallon, from Apartment Therapy‘s The Kitchn.

The typographic mnemonic device translates to:

2 Cups in a Pint
2 Pints in a Quart
4 Quarts in a Gallon

Two “C’s” inside a “P,” two “P’s” inside a “Q,” and four “Q’s” inside a big “G.”

Even though it’s not exactly an “AHA!” moment for me, it’s  a nice “et voilà” so in the future, I can explain it better to other members of the metric system.

Meanwhile, did I just polished a pound of mascarpone cheese with raspberry and sprinkled sugar? What’s 500 gr. to a pound? Why so confusing?!

p.s. Just to show you the beauty of the metric system: 1 litre = 1 cubic decimetre ≈ 1 kilogram of water. That is beautiful.

So….ccer Crazy!

World Cup 2010 is feverishly descending allover the web. Checkout PUMAcity coming to South Street Seaport — June 11 to July 11. Then we have Louis Vuitton Journeys with soccer’s legendary greats: Pelé, Maradona and Zidane.

The microsite allows you to post connect via Facebook and see your profile photo being signed by Pele or Maradone. (It is kinda odd, though. Shouldn’t they be signing their photographs instead of yours?) You also get to watch them play foosball and post your “shouts” by country.

Umbro is doing their thing with all their football prowess, showcasing their World Champion collections, supported by interesting blog posts, Facebook, YouTube and Twitter presence.

And to get close and personal, rough-housing with other World Cup fans, go check out PlayBeautiful, a pop-up match-viewing hub in NYC starting from June 11. It could pop-up anywhere: bars, restaurants, soccer fields… But on June 20, it’ll set up a brick-and-mortar shop at OpenHouse Gallery on Mulberry St (NoLIta). Go reserve your spot!

Meanwhile, Squeaky is working on some World Cup flavor on our own so stay tuned!

Wallpaper* cover design competition

Wallpaper* Magazine is asking you to design their August cover. Just buy a copy of the August issue online and you will gain access to the special cover application, where you scale, rotate, color and assemble the wide selection of images, graphics and patterns any way you like to create your masterpiece.

Better hurry. The deadline is June 8 so start designing now!

Quote du jour: Sirs, you are imbeciles

“These five paintings are unsellable, so thieves, sirs, you are imbeciles. Now return them.”

—Pierre Cornette de Saint-Cyr, director of the neighboring Palais de Tokyo

How so French! And appropriate for the stolen Picasso & Matisse. Five paintings worth over $100 million from the Paris Museum of Modern Art swiped even though the museum had reported problems with its alarm system two months ago. Seriously? Something worth looking into perhaps?

But Monsieur de Saint-Cyr is right. You can’t do anything with them except hanging them in your house. I personally would and happily.

Read the full story.

Fun Retro Web

Check out this animated gif galore at I’m Not An Artist. I remember the days I had to make many animated gifs.

It was back in 1999 and they’re these teeny-tiny animated-gif stamps for Eastern Mountain Sports’ e-card campaign. These mini banner ads are to be placed on the corner of  send-to-friend email templates and I had to actually come up with banner concepts and copy. Oh, and there’s one for every sports they cater to: snow-shoeing, mountain-climbing, skiing, kayaking… The list didn’t seem to end. I was really sick of animated gifs after that.

On the other hand, Love Creative site is a throwback to Powerpoint 97. Remember those cool wipe-out or dissolve transitions that used to make you go “ooohhh!” because you thought those are dope? They have all of them. Very retro indeed.